1.27.11 | Toronto, ON | Teknion Corporation today announced that the Teknion dna Modular Lounge Seating and Tables collection, and the Design Does Matter NeoCon 2010 Marketing Campaign have been honored with 2010 Good Design Awards. Now in its 60^th year, Good Design remains the oldest and the world’s most recognized program for design excellence worldwide.

“Winning a pair of Good Design Awards in the 2010 competition — when The Chicago Athenaeum received a record number of entries from the world’s leading design-driven corporations — makes this honor especially gratifying,” said David Feldberg, President & CEO. “It’s also a reflection of the design excellence inherent in the work of our international design partners and Teknion’s in-house team.”

Teknion’s dna lounge seating and tables line reinterprets traditional lounge furniture with its unique system of connectable units. Designed to be flexible in response to today’s collaborative workplace demands, dna addresses needs for increased flexibility,reconfigurability, and access to power and communications. dna was created by Acer Design of Denmark in conjunction with Teknion’s in-house design team.

Media Invitation from the Does Matter Capaign

To encourage discussion on the potential of design as a tool for positive change, Teknion adopted Does Matter as its theme for promotional activities around NeoCon 2010 — the industry’s largest trade show. A book, video and various printed pieces employed common colors, typefaces and design symbols to support an integrated communications program. anthology featured 26 essays by such noted professionals as Art Gensler, David Suzuki, Dean Matsumoto, Dina Frank, Jack Diamond, Paul Hawken, Peter Lawrence, Roger Martin and Virginia Postrel. Six icons from the simple paper clip to a technologically advanced wind turbine were used. Varying in size and complexity, and from the personal to the planetary, all were designed. The Does Matter campaign was created by Michael Vanderbyl of Vanderbyl Design in San Francisco and Teknion.

For the 2010 Good Design Awards, The Chicago Athenaeum received a record number of entries representing the most influential corporations in the design industry from nearly 50 countries. The jury met in November and selected over 500 product designs and graphics worthy of the Good Design Award from over 36 nations. The awards are sponsored by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies. Winning entries will be exhibited in the annual Good Design Show to be held in June, 2011, in Chicago.

Since 2004, Teknion has won an impressive 13 Good Design Awards in the product and graphics categories. Previous Good Design Award product winners now part of Teknion’s extensive product portfolio include the District furniture system, Marketplace worktable, Optos Curved Wall, W/R/S wall rail system, Fitz and Metrix task chairs, Synapse wood side chair and PolyBamboo polyester-bamboo panel fabrics.

Teknion Corporation is a leading international designer, manufacturer and marketer of office systems and related office furniture products. Teknion headquarters are located in Toronto, Ontario. The company has offices and facilities in Canada, the United States, the United Kingdom, India, Russia and Malaysia, and serves clients through a network of authorized dealers worldwide. Visit Teknion at www.teknion.com.

dna loung collection