
Allermuir New York Sales Rep Featured in ‘Housing Works’ Charity Design Project
5.19.11 | New York, NY | New York Allermuir Sales Rep Franck Hodelin recently participated in a three-day charity event by designing a room vignette featuring Allermuir products. The contents of the vignette was then sold to benefit homeless and low income New Yorkers living with HIV/AIDS.
The event, known as the Housing Works Design on a Dime interior design event, included a silent auction and public sale that raised funds for Housing Works’ lifesaving services. This year’s event showcased the largest-ever roster of designers and celebrities who created 56 impressive room vignettes using new, donated merchandise, which was then sold for 50 to 70 percent off.
Franck specified furniture from several Allermuir collections for his contemporary entry, including Venus and Open soft seating, Pause tables and mobile low stools, and Host tables to add even more function and drama. Hodelin explains that he specified Allermuir for the project, because of “its great aesthetic modern looks and comfort and its small scale that is perfect for the typical NYC apartment.”
This is Hodelin’s fourth year participating in Housing Works' Design on a Dime room project; sales of furniture in his vignettes have raised over $40,000.
Hodelin is a sales representative at Levine Calvano Furniture Group. An interior designer with 20 years of design experience in residential, commercial and hospitality design, Hodelin owns his own company, Franck Hodelin & Co. He has also worked as on-air designer on ABC-TV's "The View," where he performed home makeovers for viewers.
Housing Works’ new Jefferson Ave residences Project will provide housing for 12 single formerly homeless adults with HIV/AIDS. It will incorporate sustainable design and construction techniques, including low VOC paints and adhesives, floor tiles made of 85 percent quartz and other recycled materials.
“I believe in Housing Works' mission to end AIDS and to provide dignity and housing to those living with HIV/AIDS.” Hodelin says. “We have raised a total of $2 million through this project so far, and response has been extremely gratifying.”
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