Laurel Pfister Promoted to E-Marketing Specialist at Izzy+
Laurel Pfister8.4.11 | Spring Lake, MI | Laurel Pfister has been named to the newly created position of E-marketing specialist for izzy+, in recognition of her leadership in the development of izzyplus.com as a rich resource for customers and other business partners. In this role, she will take responsibility for the company’s electronic marketing communications initiatives, including various websites, internal and external communications and social media outreach efforts.
Pfister joined izzy+ in 2008 as a marketing associate at the Spring Lake headquarters. She held a marketing position at JVH Engineering in Grandville, MI, prior to coming to izzy+.
She has been instrumental in expanding the company’s marketing communications efforts on behalf of the Harter, HAG and izzy brands within the izzy+ family, in addition to her work in event planning for the company.
Pfister is a native of Grand Haven, and earned a bachelor’s degree in marketing from Grand Valley State University,.
About izzy+
The employees of izzy+ (www.izzyplus.com) design, manufacture and market office furniture and seating that solve real problems for real people. The focus is to provide designers with the tools to create inspiring work spaces for forward-thinking customers in home offices and small businesses, in executive offices and board rooms, in hospitals and classrooms. Its award-winning products are marketed under the brand names izzy, HÅG, Harter, Fixtures Furniture, Zoom Seating and ABCO. Based in Spring Lake, MI, izzy+ is a business of JSJ Corporation of Grand Haven, MI.
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