
Duravit Kicks Off ICFF with Party + New Collection
5.7.15 | New York, NY | Duravit is launching the NYCxDesign festivities with a bang, introducing their new L-Cube series by Christian Werner and hosting a pre-ICFF party next Friday, May 15 at their NYC showroom.
L-Cube, the company's latest furniture collection, provides the building blocks for a customizable bathroom, perfectly pairing with many of Duravit's ceramic lines, including the recently announced ME by Starck. In a bevy of colors, sizes, and styles, this sleek geometric line is perfectly at home in any bathroom space, and will be making its debut at ICFF (booth 1724).
As for the party, please stop by to say hello to the Duravit team, including Duravit USA President Tim Schroeder! If you'd like to attend, let us know with a quick reply back. RSVP by May 13 to [email protected]
Duravit ICFF Kickoff Party
Friday, May 15 | 6-8 PM
Duravit NYC | 105 Madison Ave
DURAVIT RELEASES L-CUBE FURNITURE SERIES
New Collection Puts Emphasis on
Clean Lines and Customization
(May 2015 — New York, NY)— Duravit is embracing design with a personal touch with its new L-Cube furniture series. Designed by Christian Werner, L-Cube approaches bathroom design with a modular sensibility, allowing users to implement the furniture as building blocks and create the best layout for their lifestyles. On top of its outstanding functionality, L-Cube features distinct design touches, such as a shadow gap on the fronts and sides of the furniture and an abundance of both traditional and unusual finishes. The endless combinations of unique colors, storage, and furniture options enable a custom bath solution that can be paired with some of Duravit’s latest ceramic introductions.
President of Duravit USA Tim Schroeder explains, “In today’s culture, people are looking for designs that match their lives and needs seamlessly. L-Cube provides a tailored, customized plan that can be formulated to work with anyone’s lifestyle, regardless of their age, space, or budget.”
L-Cube’s distinguishing feature is its clean, geometric design. The minimal aesthetic fits a variety of spaces and styles, and will remain timeless in years to come. A unique detail is L-Cube’s shadow gap, which surrounds the fronts and sides of the furniture. This visual framing makes it appear as if the ceramics, furniture, and furniture fronts float independently of one another. Adding to the visually calm design are handle-free doors that implement new tip-on, self-close technology.
The collection’s flexibility is further enhanced by its variety of sizes. Vanity units are available in models ranging from 24-48 inches, and consoles offer 19- and 20- inch depth options. The storage pieces are available in a floating style for a minimal look or on a chrome frame or panel for a standing version. Inside the one- or two-drawer units, high quality drawer dividers in Maple or Walnut create a proper place for their contents. Tall cabinets in two different heights are also available, as are mirrors with integrated dimmer function that are illuminated on all four sides.
L-Cube’s colors continue the personal touch. There are more than 30 different surface options, such as High Gloss Apricot Pearl, High Gloss Jade, High Gloss White, Dolomite Grey, and Dark Oak Real Wood.
DURAVIT HIGHLIGHTS INDIVIDUALITY IN ME BY STARCK SERIES
Versatile New Range of Ceramics Emphasizes Options
(May 2015 — New York, NY)— Duravit is accentuating personal style in its latest ceramic introduction: ME by Starck. The aptly named range of washbasins, toilets, urinals, shower trays, and accessories created for Duravit by the renowned Philippe Starck offers a rich breadth of options with a universally appealing minimal design and nearly endless application possibilities. The line provides bathroom essentials with Duravit design and quality, featuring pure aesthetics and perfectly balanced proportions. With this new collection, Starck has succeeded in creating a series that be introduced into all types of style worlds to generate the greatest possible range of individual design possibilities.
Duravit USA President Tim Schroeder remarks, “Each individual implements his or her bathroom space in a personal way to meet a specific set of needs. ME by Starck responds to this, providing products that work in any setting, to meet anyone’s individual requirements. At the heart of this streamlined series are ceramics that can be combined with numerous Duravit furniture ranges to create a truly custom bathroom experience.”
ME by Starck includes six versatile washbasins that work in both residential and contract environments. All washbasins feature a distinctly slender rim that lend them a light, almost rimless appearance, while their inner basins are conveniently deep and practical.
The toilets and urinals also leave an elegant impression thanks to the collection’s signature slim edge. Duravit developed technology to reduce the weight of the toilets, resulting in attractive, sleek, self-contained components without attachment niches on the sides. The toilets feature rimless technology, as do the urinals, making them the first of Duravit’s urinals to offer this useful feature. The open rimless design ensures a dynamic and powerful flow of water that rinses the entire inner surface of the piece, while also allowing for efficient and hygienic maintenance.
In addition to these ceramics, ME by Starck also offers bathtubs, shower trays, and bath accessories. ME by Starck pairs especially well with Duravit’s new L-Cube furniture range to create a timeless and beautifully designed bathroom.
DURAVIT ANNOUNCES NEW TREND WEBSITE
ME by Starck Series Inspires Duravit.ME
(May 2015 — New York, NY)— The Duravit ME by Starck collection is defined by its focus on personal style and individuality. The leading bathroom supplier has taken this perspective a step further with the launch of Duravit.ME, an inspiring new website that tracks trends and goes beyond the bathroom, putting the emphasis on lifestyle. Categorized by places, products, materials, and trends, the site offers content related to four distinctive qualities that also encapsulate the collection: pure, elegant, natural, and raw.
Duravit USA President Tim Schroeder explains, “With ME by Starck, we are setting a new standard for every budget and lifestyle, especially for the design beginner. The Duravit.ME website allows our customers to search for inspiration and discover bold new trends and ideas that suit their individual personalities.”
Duravit identified four “style worlds” that make up the focal points of the site and also illustrate the collection.
ELEGANT - exclusive and sophisticated
True elegance is timeless. It is the fusion of sophisticated materials and superior practical design. This is the epitome of ME by Starck: innovative but not over-the-top, extravagant but not fussy – subtle, understated luxury.
PURE - calm and clear
Reduction, practicality and clarity: a timeless design sensibility responds to a saturated world. The desire for tidiness is reflected in a simple lifestyle: pure materials with a strong, clear design. With superfluous accessories, everything is in its place and serves a purpose.
NATURAL - sustainable and efficient
Nature is the future: the need to live in harmony with our natural resources has never been greater than today, and it has never presented itself in such a modern way. Organic materials and large-scale transparency brings nature indoors. Sustainable design and efficient technology put common sense into design.
RAW - honest and unadulterated
As the world becomes more digital and refined, there is a greater desire for something more genuine and imperfect. Craftsmanship is held in high regard: upcycling transforms used materials and industrial waste into fresh designs.
Duravit.ME will also offer a monthly e-newsletter featuring the latest articles and updates to subscribing architects, planners, retailers, and designers.
About Duravit
Founded in 1817 in the heart of Germany’s Black Forest, Duravit is a leading supplier of sanitary ceramics, bathroom furniture, whirlpool tubs, accessories, and wellness ideas. Duravit operates in 60 countries worldwide and has been honored with numerous national and international awards for its innovations in design and technology. The company’s collaborations with internationally renowned designers such as Philippe Starck, Phoenix Design, EOOS, Norman Foster and Sieger Design yield forward-thinking, environmentally conscious and award-winning products that bring the bathroom to life. Duravit USA, Inc. headquarters are based in Duluth, GA. Trade and interested consumers may visit Duravit NYC, the company’s state-of-the-art showroom at 105 Madison Avenue, in the heart of New York’s newest design district. For more information on Duravit or to find a local distributor, visit www.duravit.us or call 888-DURAVIT.
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