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Thomas Schwab and David White Join Schonbek to Lead Marketing
7.11.08 | Plattsburgh, NY | Schonbek is strengthening its strategic
marketing function with the addition of two important new positions.
"As a member of the Swarovski Group" said Andrew Schonbek, "we're able to take advantage of the strategic and organizational skills that have made Swarovski a world power in the crystal business. Our new leadership will give us a new edge in the home fashion industry."
David White
VP Sales and Marketing
David White joins Schonbek, heading up all sales, marketing and product development activities. His focus will be on profitably growing the companys market share. Driving sales of premium products through complex distribution networks is Whites proven expertise.
I'm really excited about joining the Schonbek team, said White, and working with the exceptional creativity and product innovation that have made this a great company. Schonbek has a wonderful history, a rich heritage and a great brand name that I look forward to taking to the next level.
White draws on over 25 years of experience in senior marketing, sales and management positions in the contract office furniture industry.
Most recently he was Vice President, Sales and Distribution of the Contract Office Furniture Division of Kimball International, Inc. Previously he was President of Bush Furniture, North America, and prior to that served as vice president of several divisions at HNI, including Allsteel and Hon Company. White is a graduate of James Madison University with a BA in Communications.
Thomas Schwab
Marketing Manager
Thomas Schwab has held various marketing positions at Swarovski® headquarters in Wattens, Austria since 2004. Most recently he was project leader in the development and marketing of the groundbreaking StarLED and StarLED Deluxe product lines.
As Marketing Manager at Schonbek Thomas Schwab will work with David White to formulate and implement the marketing strategy, focused on growing market share.
Schonbek, the premier manufacturer of crystal chandeliers in North America, was founded in Bohemia in 1870, and in 2007 joined the Swarovski Group. Swarovski is the world leader in the production of fine cut crystal. Schonbek is headquartered in Plattsburgh NY. For more information please contact Eileen Schonbek Beer, 800-836-1892, cell 518-726-0270.
"As a member of the Swarovski Group" said Andrew Schonbek, "we're able to take advantage of the strategic and organizational skills that have made Swarovski a world power in the crystal business. Our new leadership will give us a new edge in the home fashion industry."
David White
VP Sales and Marketing
David White joins Schonbek, heading up all sales, marketing and product development activities. His focus will be on profitably growing the companys market share. Driving sales of premium products through complex distribution networks is Whites proven expertise.
I'm really excited about joining the Schonbek team, said White, and working with the exceptional creativity and product innovation that have made this a great company. Schonbek has a wonderful history, a rich heritage and a great brand name that I look forward to taking to the next level.
White draws on over 25 years of experience in senior marketing, sales and management positions in the contract office furniture industry.
Most recently he was Vice President, Sales and Distribution of the Contract Office Furniture Division of Kimball International, Inc. Previously he was President of Bush Furniture, North America, and prior to that served as vice president of several divisions at HNI, including Allsteel and Hon Company. White is a graduate of James Madison University with a BA in Communications.
Thomas Schwab
Marketing Manager
Thomas Schwab has held various marketing positions at Swarovski® headquarters in Wattens, Austria since 2004. Most recently he was project leader in the development and marketing of the groundbreaking StarLED and StarLED Deluxe product lines.
As Marketing Manager at Schonbek Thomas Schwab will work with David White to formulate and implement the marketing strategy, focused on growing market share.
Schonbek, the premier manufacturer of crystal chandeliers in North America, was founded in Bohemia in 1870, and in 2007 joined the Swarovski Group. Swarovski is the world leader in the production of fine cut crystal. Schonbek is headquartered in Plattsburgh NY. For more information please contact Eileen Schonbek Beer, 800-836-1892, cell 518-726-0270.
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