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is.group To Partner With Advertising Specialty Institute
10.20.09 | Indianapolis, IN | is.group, the industry’s most progressive independent dealer group and the leader in providing value-added programs and services to its members has negotiated a dynamic business opportunity with Advertising Specialty Institute (ASI), the largest media, membership and marketing organization serving the promotional products industry giving is.group members the opportunity to become promotional products distributors in their market.
is.group is providing its members with three differentiated program options that will cater to the specific needs of all dealer types, including a unique lower priced option exclusive to is.group members. The negotiated programs give any size dealership the opportunity to become an ASI member with up to 57% off of a la cart ASI fees, including a 90-day trial period. is.group dealers that are currently members of ASI can also benefit by experiencing additional cost savings and increased value in the is.group programs versus their current ASI membership package.
"In the current economy our members' ability to provide more products and services to new and existing customers is an important strategic initiative," said is.group Vice President, Charles Forman. "It's our mission to help our members prosper and grow revenues and profitability by having value added services such as these. Our new relationship with ASI is another step in that direction."
These unique ASI programs will enable is.group members to experience discounted ASI membership rates and access to every promotional product in the industry from 3,500+ ASI vendors, access to ASI’s online resource tool, ESP Online as well as access to newsletters, trade show opportunities, e-commerce for promotional products, and promotional product catalogs.
ASI's vice president of distributor services, Heather DiPrato, said "We are pleased that is.group has selected ASI as its partner in the advertising specialties industry. is.group members will now have the ability to utilize ASI's best in class products and services to sell promotional merchandise to their clients and prospects, and to position themselves as a one-stop shop.” DiPrato also said ASI is particularly pleased that is.group members who join ASI will be able to attend educational programs at the six ASI Shows (Orlando, Dallas, New York City, Las Vegas, San Diego and Chicago), growing their industry knowledge and their level of professional understanding in the advertising specialty marketplace.
ABOUT IS.GROUP
Founded in 1977, is.group is a leading global organization providing marketing support and purchasing power for the independent office products dealer. The organization’s members are located throughout the U.S. and in 3 foreign countries. Collectively, is.group members produce $2.5 billion in end-user sales from small to mid-sized businesses. For more information, please contact Cora Baker at is.group headquarters (Phone: 317-579-1111; e-mail: [email protected]) or visit the is.group web site at www.isgroup.org).
ABOUT ASI
Advertising Specialty Institute is the largest media and marketing organization serving the advertising specialty industry, with a membership of over 26,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties. Supplier firms use ASI print and electronic resources to market products to over 22,000 ASI distributor firms. Distributor firms use ASI print and electronic resources, which contain nearly every product in the industry from more than 3,500 reputable suppliers, to locate supplier firms and to market services to buyers. ASI provides catalogs, information directories, newsletters, magazines, websites and databases, and offers e-commerce, marketing and selling tools. Visit asicentral.com.
Begin forwarded message:
From: [email protected]>Date: October 20, 2009 12:14:09 PM EDTTo: [email protected]>, [email protected]>, [email protected]>Subject: is.group PR
Please see the attached release regarding a new program for is.group members. Thanks, as always, for your support of is.group and the entire independent dealer channel! Cora Bakeris.groupPO Box 6813109100 N. Purdue Rd., #400Indianapolis, IN 46268 (t) 317-579-1111(f) 317-579-0575[email protected]
P.S. Save the earth. It's the only planet with chocolate.
is.group is providing its members with three differentiated program options that will cater to the specific needs of all dealer types, including a unique lower priced option exclusive to is.group members. The negotiated programs give any size dealership the opportunity to become an ASI member with up to 57% off of a la cart ASI fees, including a 90-day trial period. is.group dealers that are currently members of ASI can also benefit by experiencing additional cost savings and increased value in the is.group programs versus their current ASI membership package.
"In the current economy our members' ability to provide more products and services to new and existing customers is an important strategic initiative," said is.group Vice President, Charles Forman. "It's our mission to help our members prosper and grow revenues and profitability by having value added services such as these. Our new relationship with ASI is another step in that direction."
These unique ASI programs will enable is.group members to experience discounted ASI membership rates and access to every promotional product in the industry from 3,500+ ASI vendors, access to ASI’s online resource tool, ESP Online as well as access to newsletters, trade show opportunities, e-commerce for promotional products, and promotional product catalogs.
ASI's vice president of distributor services, Heather DiPrato, said "We are pleased that is.group has selected ASI as its partner in the advertising specialties industry. is.group members will now have the ability to utilize ASI's best in class products and services to sell promotional merchandise to their clients and prospects, and to position themselves as a one-stop shop.” DiPrato also said ASI is particularly pleased that is.group members who join ASI will be able to attend educational programs at the six ASI Shows (Orlando, Dallas, New York City, Las Vegas, San Diego and Chicago), growing their industry knowledge and their level of professional understanding in the advertising specialty marketplace.
ABOUT IS.GROUP
Founded in 1977, is.group is a leading global organization providing marketing support and purchasing power for the independent office products dealer. The organization’s members are located throughout the U.S. and in 3 foreign countries. Collectively, is.group members produce $2.5 billion in end-user sales from small to mid-sized businesses. For more information, please contact Cora Baker at is.group headquarters (Phone: 317-579-1111; e-mail: [email protected]) or visit the is.group web site at www.isgroup.org).
ABOUT ASI
Advertising Specialty Institute is the largest media and marketing organization serving the advertising specialty industry, with a membership of over 26,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties. Supplier firms use ASI print and electronic resources to market products to over 22,000 ASI distributor firms. Distributor firms use ASI print and electronic resources, which contain nearly every product in the industry from more than 3,500 reputable suppliers, to locate supplier firms and to market services to buyers. ASI provides catalogs, information directories, newsletters, magazines, websites and databases, and offers e-commerce, marketing and selling tools. Visit asicentral.com.
Begin forwarded message:
From: [email protected]>Date: October 20, 2009 12:14:09 PM EDTTo: [email protected]>, [email protected]>, [email protected]>Subject: is.group PR
Please see the attached release regarding a new program for is.group members. Thanks, as always, for your support of is.group and the entire independent dealer channel! Cora Bakeris.groupPO Box 6813109100 N. Purdue Rd., #400Indianapolis, IN 46268 (t) 317-579-1111(f) 317-579-0575[email protected]
P.S. Save the earth. It's the only planet with chocolate.
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