4.8.10 | New York, NY | iGuzzini illuminazione, a leading manufacturer of high-end architectural lighting headquartered in Recanati, Italy, will launch its first showroom in the United States at 60 Madison Avenue in New York City. Situated in a land-marked building overlooking Madison Square Park, the 4,700 square-foot space, which officially opens in May 2010, strongly positions the Italian manufacturer to become a solid leader in the American commercial lighting sector.

With a global presence that includes 16 subsidiaries in Europe, Asia and North America, and an extensive network of exclusive distributors around the world, expansion to New York City represents significant growth for the 52 year-old company and a logical step in iGuzzini s international development.

"New York is a financial and cultural capital with a thriving architecture and design community," says Adolfo Guzzini, president of iGuzzini and a company founder. "Establishing a presence here allows us to better serve our existing American clientele and support our move into key markets throughout the US and North America."

The new showroom will be a place where clients can experience iGuzzini's extensive catalog of products available for the North American market, including new lines that have only recently become available in the United States, such as the widely acclaimed track projectors Tecnica and Lux. New products for 2010, including Primopiano, a projector designed by Renzo Piano (Piano Design), and Massimiliano & Doriana Fuksas's Zyl system, will be on view here as well.

Renowned for meeting the needs of diverse applications, from urban environments and retail settings to museums, offices and hotels, iGuzzini products illuminate some of the most prestigious locations in the world. Among the company's recent achievements include the Linked Hybrid Complex in Beijing, China, the California Academy of Sciences in San Francisco, and The Morgan Library & Museum and The New York Times Building in New York City.

Destined to become a primary resource for lighting in America, iGuzzini s New York showroom will continue this tradition by driving new projects stateside and beyond. The company s staff of lighting experts will be on hand to advise clients in the selection of products and work one-on-one to develop customized lighting solutions.

iGuzzini is committed to guiding our clients through all stages of planning and development in the lighting design process, says Adolfo Guzzini. Our new showroom in New York will offer an environment where clients can learn and interact with our vast range of indoor and outdoor lighting systems while receiving top-level sales assistance and technical support.

Dynamism and innovation have characterized the iGuzzini brand since its inception, helping to build a business which today ranks among the leading companies in Europe. Collaborations with architects and designers such as Ron Arad, Piero Castiglioni, Norman Foster, Massimiliano Fuksas, Renzo Piano, and Gi Ponti, have demonstrated iGuzzini s commitment to improving the integration of light and architecture through industrial design. And through partnerships with institutions like Harvard and Milan Polytechnic, as well as through the establishment of its own Research Center and Light Campus (a free online university dedicated to diffusing the culture of lighting ), iGuzzini has taken a leading role in technological innovation and lighting education.

The company's dedication to research and development also extends into the field of sustainable design, where iGuzzini has been lauded for its pioneering efforts to create products that minimize lighting pollution and CO2 emissions. Most recently, the company received the 2010 iF Product Design Award for Archilede, an LED street-lighting system designed and manufactured for the Italian energy provider, Enel Sole. The luminaire reduces energy consumption by 44% when compared to traditional street lamps.

Together, these achievements showcase iGuzzini's Italian way of light, a distinct philosophy marked by a clear commitment to art, research, sustainability and a belief in the power of technical lighting to enhance and improve human activity. iGuzzini s arrival onto the American stage presents an opportunity to extend this vision to new and diverse audiences, and stands out as yet another milestone in a company history marked by continued excellence and growth.

iGuzzini's New York showroom will be run by iGuzzini North America, a joint venture between iGuzzini and the Sistemalux Group, which operates iGuzzini showrooms in Montreal, Toronto and Vancouver.

For more information please contact:

Alison Zingaro, Culture & Commerce, Inc.
T. 212-842-1679
E. [email protected]

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About iGuzzini illuminazione

iGuzzini is the Italian leader in technical and architectural lighting and ranks among the top European companies. Established in 1958 and headquartered in Recanati Italy, the company mission is not limited to manufacturing top-quality lighting fixtures, but also includes studying and fostering an understanding of light, and improving the integration of light and architecture through industrial design. To this end, iGuzzini has worked with some of the most famous lighting designers and architects in the world, including Gi Ponti, Rodolfo Bonetto, Renzo Piano, Norman Foster, Mario Cucinella, and Piero Castiglioni, among many others.

iGuzzini is the recipient of numerous honors and awards, including several from Compasso d Oro. In 1998, iGuzzini was awarded the Guggenheim Prize for its constant commitment to culture and in 2001 received the Leonardo Prize for quality.

iGuzzini belongs to Fimag, a holding company that includes the companies of the Guzzini Group: Fratelli Guzzini, iGuzzini and Teuco.
 
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